Folks, as we bring to you this season of ideas for greater business, sales & growth, we bring the first keynote point for an entrepreneur's success & that is "Understanding the customer". You need to know your market & understand your customers, clients & market.
There are times when you face situations where you realise, despite your beautiful ads, presentations & tremendous hardwork on the coming up with your products, your clients/customers are just not able to understand what you are trying to give them & why exactly. It is not the point to really worry about, Majority of the times this is the case. Like you know, what are the chemicals in your toothpaste & what is the quantity in which you need them in, like you know what is the cotton percentage in your towel to ensure a dry body, like you know what ink is made of, like you know which wood pulp is used to manufacture the paper you are writing on.. etc. You just care about the utility, aesthetics & the pricing.
Keep it simple, know the problem of your customer, address it through your product & exactly what does your customer want alongwith/besides your product. Understand the customer that he doesnt understand the sophistications of your product but understands his own needs for your product. Your presentation should be solution centric & hence you should be crystal clear in what problems of your customer you are addressing. You also need to be crystal clear about what you are selling besides being very clear why you are selling. But you neednt explain your client every sophistication of your prodcut - Just understand his issue & address it through your product & under promise over deliver, with few features that he expects but never asked from this product of yours.
This shall multiply your sales, & that is exactly what you are looking for. We understand your need. While we addressed that through this blog. We also have understood, you are true reader & love reading. So we promise to under promise over deliver, with more blogs, to help your business grow!!!
It's this simple!
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Saturday, January 22, 2011
Saturday, January 15, 2011
It is important that you spend time towards getting "Organized!"
As an entrepreneur, the strongest pain to you can be not being organised. The result of it would be not achieving your objectives & reaching somewhere instead of THERE.
As an entrepreneur, we understand you have very specific goals & visions. But as the time goes by, one gets entangled in day-to-day affairs of business & tends to shift & drifted from the visions & goals he set off with. The pace is lost or rather sometimes not kept a track of. Under all such circumstances It is important you come to terms with yourself & realise before you lose further time, re-organise yourself & set yourself back on track.
Few tips we would give you to organise yourself would be:
1. Plan your objectives very clearly at the onset of your venture. Be very clear how much output you expect, How much input you would be giving, what manpower it requires, what are the different divisions & sections of your work, How much staff you would need for what type of work, what is the end goal, the work culture etc.
2. Stick to your objectives by verifying your present schedules, input, output etc. by tallying with that listed down previously.
3. It is important that you list down your daily investment of time, money or in sum total resources into departments. Which you provide you with statistics for comparision with the standard that you had set while setting your objectives.
4. There are times when a number of tasks urgent but unimportant tasks might take your time, refill that time slot with extra miles, or keep a buffere while planning itself.
5. There are high chances that you might be having to just delay few tasks without taking much notice, to a time, when you would be more equipped to handle, the same time can be used now, to achieve present objectives.
The thumbrule is - Keeping standard look-up tables to compare your performance at regular intervals (in all dimensions - timing, task, accomplishment, to-do lists etc) is the key to success.It is the best way in getting yourself organised & hence the key to success!
Published & Managed by Inspiration Unlimited Team. All rights Reserved. © 2010.
As an entrepreneur, we understand you have very specific goals & visions. But as the time goes by, one gets entangled in day-to-day affairs of business & tends to shift & drifted from the visions & goals he set off with. The pace is lost or rather sometimes not kept a track of. Under all such circumstances It is important you come to terms with yourself & realise before you lose further time, re-organise yourself & set yourself back on track.
Few tips we would give you to organise yourself would be:
1. Plan your objectives very clearly at the onset of your venture. Be very clear how much output you expect, How much input you would be giving, what manpower it requires, what are the different divisions & sections of your work, How much staff you would need for what type of work, what is the end goal, the work culture etc.
2. Stick to your objectives by verifying your present schedules, input, output etc. by tallying with that listed down previously.
3. It is important that you list down your daily investment of time, money or in sum total resources into departments. Which you provide you with statistics for comparision with the standard that you had set while setting your objectives.
4. There are times when a number of tasks urgent but unimportant tasks might take your time, refill that time slot with extra miles, or keep a buffere while planning itself.
5. There are high chances that you might be having to just delay few tasks without taking much notice, to a time, when you would be more equipped to handle, the same time can be used now, to achieve present objectives.
The thumbrule is - Keeping standard look-up tables to compare your performance at regular intervals (in all dimensions - timing, task, accomplishment, to-do lists etc) is the key to success.It is the best way in getting yourself organised & hence the key to success!
Published & Managed by Inspiration Unlimited Team. All rights Reserved. © 2010.
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